Is your business ready to succeed in 2021?
It is not a secret that 2020 has been one of the most stressful and strangest years that the World has seen in a very long time; characterized by insecurity, anxiety, disconnection and tension. Today’s COVID-19 crisis has impacted us all, certainly some more than others. But as Christian business owners, leaders and professionals, we do not have to simply react to the day's headlines but can use this time to follow God's guidance and plan for the future He has for us and our companies.
- What should we as Christian LEADERs be doing now to set up our success for the future?
- What does God tell us to do so that we are ready for and fully engaged in His plan for us?
- What simple activities and steps can we do in 2020 that can guide us into 2021?
Join us for this timely and free online webinar with:
Colonel (Retired) Todd Dodson of Beacon Wealth Consultants, Inc.
Strategic Planning during Times of Crisis and Uncertainty
1) Strategic planning provides clarity, direction, and focus for your organization.
Perhaps the most obvious reason to engage in strategic planning is that it provides direction and focus. Having clearly articulated goals and objectives enables your company to develop a plan that is a literal roadmap for success. Confusion and day-to-day business fires are often reasons why most planning yields little results, and it is a fact that the COVID-19 pandemic has created confusion and day-AFTER-day business fires. But these risks can be mitigated by having a plan that is written down, with clear assignments, dues dates, and deliverables, so that employees know what must be executed by when.
2) A strategic plan drives organizational alignment.
A good plan isn’t just a document to keep everyone on track. Having everyone participate in the strategic planning process fosters collegiality and creates an opportunity for discussion on the direction of the organization, which is why goal and objective planning often results in cultural transformation. In addition, the process promotes the open and creative exchange of ideas, including resolving disputes and working out effective solutions.
Having employees involved in the strategic planning process not only ensures everyone is on the same page when the execution phase of the planning process begins, but also that employees will be able to make better decisions and execute in the best interests of the plan and plan goals. A robust and healthy planning process serves as the vehicle for answering the question, “How can we better align all our employees and resources to maximize our strategic success?”
3) A plan communicates your message.
Even if you and your business have strong mission and vision statements, most leaders walk around with a virtual strategy locked in their heads. The CEO inherently knows the organization’s strategic direction and the tactics that need to be executed. Unfortunately, if the strategy isn’t down on paper, or if only a small handful of people know the priorities articulated by the strategy, then the likelihood that the strategy is executed effectively is greatly diminished. The planning process is important and serves as a communications vehicle for what must be done to create short- and long-term sustainability across your entire workforce.
COL(R) Todd Dodson served for 25 years in the U.S. Army, 18 of which as a Green Beret. Todd spent his entire career serving in various positions around the world gaining invaluable experience in strategy, operations management, planning and various levels of support in all areas of operations. He brings a wide-ranging, hands-on experience in all aspects of strategic development, application and execution management, Couple that with extensive leadership experience from small unit to the largest military and U.S. Government environments and now to business applications, Todd can help you focus your staff and operational procedures on your mission and vision, for success in 2021.
Join us for a great discussion that will help you and your business get ready to make 2021 an exceptional year for your business and you!
Business on Mission - Roanoke Valley and Business on Mission - Lynchburg are extensions of the first Business on Mission conference, held in the fall of 2016 in Lynchburg.
We look forward to seeing you online in a couple weeks!
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